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Fun, practical, stylish clothing designed to bring a smile
Where's that Bear? is a London-based clothing brand with a big personality devoted to a love of children and fashion. This shop offers a fun and colourful collection of wallet-friendly original designs for boys and girls aged 1 – 6. The clothes are beautifully cut; simple, modern and tasteful, and available in a eye-catching colour palette. Checks, spots or simply a mix of fabrics, these dresses, skirts, shirts, trousers, jumpers and more are perfect for mix-and-matching and bringing a cheery smile!
Each item is playfully practical; hard wearing for little people on the move and cleverly designed so there’s room to grow. The creation of two friends, a fashion designer and a stylist, Where’s that Bear’s aim is to put smiles on faces whilst little ones get dressed in the morning. Bear loves hide and seek, see if your child can find him!

“A hidden bear on each item! What a fun touch – sure to help in the challenge of getting little ones dressed!”