Recap of our London Christmas ShopUp 2017

Last Sunday and Monday we had our 5th annual London ShopUp, and boy, was it fun!  More than 40 shops, fantastic food, and fun activities. All this under one beautiful roof at Chelsea Old Town Hall, the perfect holiday location.  Here are some gorgeous photos we wanted to share, along with some of the highlights of the event.

With a wonderful selection of shops, everyone was spoilt for choice!  While the parents shopped, the kiddos were entertained with holiday crafts from Paperbirds on Sunday and The Little Top on Monday.  Children also did a fun treasure hunt — look for the candy canes — (thanks Bear Nibbles for the YoYo Bear prizes!), and enjoyed amazing balloon animals from Mr Baudruche and glitter face paint from Eco Glitter Fun, along with visits to the real Father Christmas!

Maud Fontein was on hand to do sparkly family portraits on both days too.  Sunday afternoon, we loved our happy hour with music by Wilford Social and nibbles and prosecco from Wild Child Kitchen.  Shoppers relaxed and refueled with delicious meals and treats from Deliciously Ella in the cafe.  And Monday afternoon, The Little London Music School came by to offer a toddler music class and fill the gorgeous town hall with holiday tunes.

ShopUp London 17

We were happy to have Little Dish back again this year to provide yummy, healthy snacks for the little ones, and Fifi & Friends were there to show off their lovely new baby skin care line.  Mamas were treated to some luxury fashion with Vestiaire Collective and learned about their closet detox service.  Powder Byrne was an event partner again as well- check out their site for some of the best family holidays around.

Amy Ivor ShopUp

Thank you to all our amazing boutiques who joined us from near and far. (And thanks to Pip Organic for keeping us all hydrated!) We love working with so many incredible brands and bringing them together in one room is such a special treat.

Thanks to our photographer Nadine Brandt from Parentville Parties for all the photos above.

Last but not least, we’d like to thank Peanut, who partnered with Babyccino for our 10th birthday party.  Peanut is an app all about connecting mamas together, which we love!

Thanks London for another great event! And our ShopUp holiday tour continues December 10 & 11 in Brooklyn, New York at 501 Union Street.


Leave a Comment