THE SHOPUP

Our Third London ShopUp: Day 1

We were thrilled to see so many of you at our third London ShopUp! We truly couldn’t have been happier with how it all went. We had some of the absolute best children’s shops in the world join us, and they were each truly spectacular — so many beautiful products. (You can see a full list of who joined us by clicking here.)

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This year’s ShopUp also brought us a wide array of fun and festive activities. The kids loved the beautiful, interactive Christmas trees that Starting With Art dreamed up.

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Adults and kids alike loved the braid bar from Ruuby!

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Thank you to those of you helped to support our charity beneficiary, mothers2mothers. They were there wrapping gifts and chatting about the amazing “Mentor Mothers” they work with in sub-Saharan Africa who are trained, employed, and empowered to teach other mothers how to prevent the spread of HIV. If you missed the opportunity to support this incredible organisation, you can do so now by clicking here! Donating as little as £3 can make a real difference in the lives of these women.

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Perhaps our favourite addition to this year’s ShopUp was Father Christmas! He was with us both Thursday and Friday and was, by far, the best Father Christmas we have ever seen (obviously because he was the REAL Santa!). He listened intently to each child, asking questions, clarifying gift requests, and posing for photos both from parents and from our elf with an instant camera.

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It is no surprise that Santa’s elves did some shopping at Hedgehog in preparation for Santa’s visit to the ShopUp. Their classic toys are always a hit with kids of all ages!

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Santa’s beautiful paper flower backdrop was from the talented women behind the Paper Flower Wedding who handmade each of these gorgeous flowers! His furniture was lent to us from sofa.com (who can still get a beautiful new couch to you in time for Christmas!).

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We want to give a massive thank you to all of our sponsors who helped make this event such a success. A particularly large thank you goes out to our major sponsors: Eve Mattress, The London Gifting Studio, and Childcare.co.uk. We had so much fun getting to know Eve Mattress and The London Gifting Studio who were able to join us at the event.

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Also a massive thank you to (the adorable) Nina Weinreich who provided bubbles for us on Thursday evening! The Weinreich wines are so deliciously flavourful, and we always love seeing Nina!

If you can believe it, this was only a recap of day one! We have another post on the second day coming to you soon, so stay tuned!

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Thank you to Lesley Colvin who supplied us with all these gorgeous photos!


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Comments (2)

Rea
December 15, 2015

Well done! Looks amazing, wish I could have gone – could somebody tell me who makes the gorgeous Fair Isle sweaters in the photo? Many thanks! Rea 😊


Toni
December 16, 2015

It looks like they might be from La Coqueta


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