The ShopUp, day one

What a fantastic first day at The ShopUp today! There was fun music, cute activities, delicious food in the café, fun family photoshoots, lots of balloons and bunting, and so many cute kiddos all over the place. Not to mention, the BEST shopping!!

We are so proud of our 35 gorgeous shops and their thoughtfully decorated stands. We have never seen so many beautiful products in one place ever before and we can’t wait for another day tomorrow!

Thank you to everyone who showed up today – it was so lovely to meet so many new people and to watch all the shopping from the sidelines. We can’t wait to see the rest of you tomorrow (and do our own holiday shopping too!). See you tomorrow (9am to 4pm)!!


PS – Thanks so much to Simon Evans for documenting our event, taking the most beautiful photos and being so quick to send them to us so we could share a few little sneak peaks with you tonight. Aren’t they beautiful?! We can’t wait to share more with you!


Comments (3)

December 1, 2013

Thank you so much for a lovely day today. All the stalls were so well thought out and you clearly put a huge amount of effort into selecting what was on offer. It’s so rare to be able to find so many great things in one place, especially if you’re a busy mum not in the industry!
I wish I can attend tomorrow as well!!

Meaghan Roozen
December 2, 2013


Nicole Croft
December 4, 2013

Courtney, Esther and Emilie, congratulations on organising a fantastic event! We attended on the Sunday and really enjoyed the choice of shopping from all the unique boutiques, accompanied to the sound of music amongst all the other happy shoppers. There was a great vibe! All your hard work and efforts made it into the fun event that it was. Well done. Lovely to meet you too and to say hello in person. All the best.

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