If you asked me what I consider to be the best city in Europe (if not the world) for shopping, I would definitely answer Antwerp. I just love the Belgian clothing brands, both for me and for my kids.  It’s all so funky and fresh but at the same time chic and stylish. I know Paris, London and Milan have pretty good shopping as well, but Antwerp is really compact and still has it all — perfect for me! Besides that, my dad lives in Antwerp part of the year, so I get to be there quite often to explore the city, which makes it easier…
Some day I will share some of the great (kiddie) shops of Antwerp with you, but for now I’m going to introduce you to my newest find of great Belgian brands: Plush.

Plush makes T-shirts that are made out of thick, soft, high-quality cotton with a great fit and nice colours. Good to start with already! But on top of that, they apply very, very cool creatures made out of felt on the tees which give them an instant look of super-cute and übercool, both at the same time!

I already have ‘Ol‘ for my daughter (there is also a really cute matching key-chain), and love it, and I just ordered a short sleeved one for my son. Good for potty training.

xxx Esther