In Finland, every new mother is given a ’starter kit’ by the government as they leave the hospital– a box filled with necessities like bedding, clothing, toiletries and toys for the newborn baby. This lovely tradition was started about 75 years ago, and is still around today!
Almondella was started by Helsinki based mum Sanna and based on the concept of the governmental starter kit. Sanna scouts for earth friendly and inventive products from small and creative brands, and curates beautiful gift boxes which each contains 4 to 5 long lasting, high quality items. Gift boxes are available from pregnancy till 36 months, and the products inside are especially selected for the specific age and stage of the baby.
Sanna kindly sent me an Almondella box to have a look, and I loved the surprises inside! My box (9 months) contained a gorgeous T-shirt by Finish brand Aarrekid, a fun wooden toy by German brand Haba, fantastic ‘Strongman’ plasters by dotcomgiftshop, a beautiful bag by Kauniste, and a few Earth Mama samples to try. What a great selection of products — special, beautiful, fun, and useful!
I can totally recommend to try out Almodella for yourself, or to treat a friend to a box. It’s a perfectly easy way to discover eco-friendly and inventive baby products from small, creative Northern European brands — and who doesn’t like a surprise in the mailbox every now and then?