Here is my theory for kids shoes: Children grow so fast there seems to be no point to have more than a pair of sneakers, a pair of boots for the winter, a pair of sandals for the summer, and a simple shoe that can go with jeans and dresses and can be worn with a multitude of colours. A limited amount of shoes means that shoes have to be simple and that is hard to find. Most children’s shoes are way too complicated (in the case of my girls — appliqued flowers, butterflies, sequins and different shades of pink!). I also have a problem with overpriced shoes since, as I mentioned earlier, children do grow so darn fast.
I was very glad to find out that I am not the only person who feels this way. The founders of Clotaire, a new children’s shoe label, wanted to design a simple, reasonably priced shoe that works in all situations, and have done so very successfully. They have exactly two shoe designs: a derby and a low boot in several great colours, which can be worn both by girls, boys (and I reckon by their mums too). I have to say, I am completely won over by the simplicity and style of the designs!