I love discovering new online children’s boutiques, especially ones that offer something a little bit different, something a bit special. Custard is a sweet little webshop that offers a good mix of handmade pieces, vintage fabrics, and one-off designs, along with a few modern brands.  Think darling 2-piece outfits made from liberty cotton (pictured), cute cashmere booties, leopard print tights, Esthex toys, etc.

Custard was created by two mums who were driven by their own desire to dress their kids as individuals.  Their biggest intention is to break away from the obvious but remain true to classic, timeless style.

You really get a sense from their site that you’re discovering an unknown gem… and who can resist those leopard tights?! (I want some of my own!)

-Courtney